The Press Club
"How to reach journalists with

your message and get featured in the press!"

I WANT TO JOIN THE PRESS CLUB!

Fast-Action Bonuses!
FIRST 10 ONLY

1-2-1 Private PR Session with me (valued at £500)

Don’t miss these bonus sessions!

 

🌟 Get your story - it’s what makes you stand out.
 

🌟 Get your message - one clear sentence that says what you do in 4 seconds.

 

 

Ready to get your business in the headlines?

 

Join The Press Club for coaches, creatives, and experts ready to get noticed.

📱 Daily media opportunities sent straight to your phone!


📣 We pitch on your behalf – you just show up!

 

❓ Regular Q&As to get your questions answered!

Here's how to Join The Press Club:

OPTION 1

Pay In FULL for the year + VAT

BEST VALUE - 2 Months Free!

£5000

Annual Plan 

I WANT TO JOIN THE PRESS CLUB!

OPTION 2

Monthly Payments + VAT

 

£500

Monthly

I WANT TO JOIN THE PRESS CLUB!

No long term commitments or contracts - no longer want to be a member, simply email in or reply to any of our emails and let us know!

What You’ll Learn:

 

⭐ 1. Introduction to PR and Crafting the Perfect Pitch
 

  • What is a PR pitch?

  • Difference between a press release and a pitch

  • Types of media pitches (exclusive, embargoed, follow-ups, news-jacking)

 

⭐ 2. Understanding the Media Landscape

 

  • How journalists work: deadlines, beats, editorial calendars

  • What journalists want in a pitch

 

⭐ 3. Craft the Perfect Pitch 

 

  • What makes a winning pitch…

  • The hook (why now?)

  • Value (why does this matter to their audience?)

  • Real examples (breakdowns of successful and failed pitches)

 

⭐ 4. Story Angles

 

  • What makes something newsworthy?

  • Timeliness, relevance, novelty, conflict, human interest

  • Turning dull company news into a juicy angle

 

⭐ 5. Turn PR into Pounds & Dollars!    

 

  • How to monetise the media 

  • How to turn attention into paying clients

  • Tools to become a leading media expert in your field.

  • *How to become a regular commentator so you get featured consistently

 

⭐ 6. Pitch Live! Pitch to 3 national journalists

 

  • Get feedback from top journalists 

  • Get the chance to get a Yes! 

I WANT TO JOIN THE PRESS CLUB!

Success Stories: Real Results from Real Clients

'Working with Fiona has exceeded my expectations. I am seen as a thought leader and expert in my field. The articles have brought me leads and sales.'


LEWIS CROMPTON

Founder, Startrading

 

‘I got over 4,000 new subscribers in one day from a feature that catapulted my business overnight.’


ZIGGIE BERGMAN

Celebrity Facialist, founder of The Zone Face Lift

‘Fiona helped us position CACI as the must-have treatment and the global brand it is today.’


EILEEN MULLIGAN

Co-founder CACI International

 

'Fiona got me features in front of my

ideal clients within days!'

 


SOPHIE PERSONNE

Fifty plus Dating Expert

‘One feature Fiona pitched positioned me as one of London’s top doctors. I got hundreds of new patients, many of whom are with me 8 years later!’


DR SOHERE ROKED

London’s leading Hormone Doctor

‘Fiona’s press coverage brought people from all over the country to our restaurant in  London!’


GUL IPEK

Sapori Sardi

"I received 7 press feature opportunities in 13 days, one of these features is in The Sun (who also gave me £100 gift voucher for participating) - requests from The Press Club are arriving FAST!"

Seb Brantigan, co-founder of DBSS Digital

"I highly recommend Fiona, her team and the opportunities in the Press Club!" 
Doug Betts, founder of Sure Betts HR

 

‘Eureka! In 30 minutes, Fiona showed me how to connect what I do to a problem that people will pay to be solved.’


YUKI FRAGARIANI

Hypnotherapist and RTT expert

 

'Fiona has an unerring instinct for finding just the right place for every story.'

 


FRANCES HARDY

Daily Mail

‘Fiona knows exactly what makes a great story; never bombards us with irrelevant material, but makes a persuasive case for her clients. Most importantly she is there to support clients when a newspaper story breaks (we never quite know where it will take us!), providing expertise and support.’


LIZ HOGGARD

Daily Telegraph, Evening Standard, You magazine

 

‘Fiona is the best I’ve seen at pitching ideas. She knows exactly what journalists want!’

 


KAREN SWAYNE

Features Director, Prima magazine

 

‘I got more clarity in one hour of Fiona’s Press Ready program than in 8 months of 1:1 coaching. Fiona is the real deal!’


DENISE TILLEY

Brand Identity Coach

‘Fiona helped me craft the Gravitas Method that became my signature program, the title of my bestselling book and brought global organisations as clients.’


CAROLINE GOYDER

Bestselling author, Gravitas

 

‘Probably the most positive person in the planet.’

 


ES MAGAZINE

I WANT TO JOIN THE PRESS CLUB!

Fiona Harrold PR

About Fiona Harrold


Fiona Harrold is a PR strategist, mentor, and trusted advisor to entrepreneurs and experts ready to raise their public profile.

 

Known for her direct access to national media and her ability to land game-changing features, Fiona teaches clients how to become visible, influential, and unignorable – without relying on traditional PR agencies.

Copyright 2025 Fiona Harrold all rights reserved

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